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New AI Feature: Defurnish Your Matterport Space in Seconds

What if your virtual tour could show the space both as-is AND empty — without another site visit?


Capture Now 360 is now offering AI Defurnish for new Matterport models. This feature uses AI to remove furniture from a scanned space, giving owners, brokers, designers, builders, and facility teams a clearer view of the underlying property.


Defurnish demo: furnished space transformed into a cleaner, open view.


For many projects, the challenge is not just showing what a space looks like today. It is helping people understand what the space could become.


Matterport has already shown that 3D tours can drive measurable value in real estate marketing. In one analysis, listings with 3D tours closed up to 31% faster and at 4–9% higher sale prices, depending on the market. Another comparative study found Matterport listings sold 20% faster and for 4.8% more than comparable listings without Matterport.


Defurnish builds on that value by making the tour more flexible across different use cases.


Why Defurnish Matters


A furnished space can be helpful, but it can also create friction.

Furniture, clutter, equipment, tenant items, or outdated layouts can make it harder for buyers, tenants, designers, and project teams to visualize the true potential of a property. Defurnish helps remove that distraction.

Instead of asking someone to “imagine it empty,” you can show them.


How Defurnish Helps Across Different Customer Types


Real Estate Brokers and Property Owners

For commercial and residential listings, Defurnish helps buyers and tenants see the space with fewer distractions. This is especially useful when a property is occupied, partially staged, outdated, or visually cluttered.


Use cases include:

  • Showing a cleaner version of a listing without physically clearing the space

  • Helping buyers visualize layout, size, and flow

  • Supporting vacant-positioning before the space is actually vacant

  • Improving listing presentation without needing a second scan


For brokers, this means one Matterport model can serve multiple marketing angles: current condition, empty potential, and virtual walkthrough.


Commercial Real Estate and Leasing Teams

For office, retail, industrial, and mixed-use properties, Defurnish can help prospective tenants focus on the usable space rather than the current occupant’s furniture or operations.



This is valuable when leasing teams need to show:

  • Available suites that are still occupied

  • Retail spaces with old fixtures

  • Office layouts that need repositioning

  • Industrial spaces with temporary storage or equipment


A cleaner visual experience can shorten the explanation gap. Prospects can understand the space faster and make decisions with more confidence.


Hospitality, Event Venues, and Restaurants

Hotels, event spaces, restaurants, and venues often need to sell flexibility. A room may be staged one way today, but used many different ways tomorrow.


Defurnish helps venue teams show the base space more clearly so planners can imagine:

  • Corporate events

  • Weddings

  • Private dining

  • Banquets

  • Trade shows

  • Custom layouts


Instead of relying only on static photos, teams can give clients a virtual walkthrough that makes the room feel more adaptable.


Architects, Designers, and Builders

For AEC teams, Defurnish helps separate the building from the contents inside it.


Designers and builders can use a defurnished model to better review:

  • Walls, openings, and circulation

  • Room dimensions and spatial relationships

  • Existing conditions before renovation

  • Layout opportunities

  • Client design discussions


This does not replace field verification or professional drawings, but it can make early-stage planning much easier. It gives teams a cleaner visual reference before they move into more detailed design, estimating, or construction documentation.


Facilities, Operations, and Asset Teams

Digital twins are increasingly used as a single source of truth for facilities teams. We have highlighted examples where digital twins helped reduce repeat site visits, including one utility project that eliminated more than 250 repeat site visits across 45 facilities.


Defurnish can add another layer of clarity by helping teams view the structure and layout without unnecessary visual noise.

This can support:

  • Remote inspections

  • Vendor coordination

  • Space planning

  • Maintenance planning

  • Capital improvement discussions

  • Before-and-after documentation


When teams can walk the site virtually, review conditions, and see a cleaner version of the space, they can reduce unnecessary back-and-forth and make better decisions before going onsite.


The Bigger Value: One Scan, More Use Cases

The biggest benefit of Defurnish is simple: you get more value from the same Matterport scan.


A single model can now support:

  • Property marketing

  • Leasing

  • Design planning

  • Renovation scoping

  • Facilities review

  • Remote stakeholder walkthroughs

  • Before-and-after documentation


That means fewer site visits, fewer duplicate captures, and a better way to help people understand the space.


Available Now on New Models

Capture Now 360 is including AI Defurnish at no additional cost across new Matterport models scheduled with us.


Whether you are marketing a property, planning a renovation, leasing a space, or documenting an existing condition, Defurnish gives your team a cleaner and more flexible way to present the space.


Want to see how Defurnish could work for your next project? Contact Capture Now 360 to schedule a Matterport scan.

 
 
 

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